Did Craig Melvin Just Change EVERYTHING on “Today”? His “BIG ANNOUNCEMENT” Has Fans in a Frenzy! What did Craig Melvin just reveal on the “Today” show that has everyone talking and social media exploding? His unexpected “BIG ANNOUNCEMENT” has left loyal viewers stunned and desperate to know more

‘Today’ Fans Praise Craig Melvin After He Makes “Big Announcement” Honoring His Brother

The host is raising awareness for colorectal cancer in a very special way.

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Craig Melvin is honoring the memory of his late brother in a special way.

Back in 2020, the Today show host revealed his older brother, Lawrence Meadows, had passed away due to colon cancer. At the time, Craig expressed that for the past few years, Lawrence was raising awareness for the disease, and how Craig and his family would continue to do so in his honor.

And now, for National Colorectal Cancer Awareness Month, Craig, who serves on the Colorectal Cancer Alliance’s board of directors, announced that he designed a 1/4 zip-up Today sweatshirt and matching socks with the foundation and NBC.

“Big announcement! 💙,” he wrote. “Last year, I was inspired to design and create a TODAY tie and sock set in honor of my brother, Lawrence, who passed away from colorectal cancer back in 2020. This year, I went the sportier route and designed a ¼ zip and sock set. With your help, we can raise greater awareness about the importance of preventive screening. You can head to the link in my story to check out the exclusive collection. They are also available in-person at The Shop at NBC Studios (@experiencenbcstudios).”

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On NBC’s website, it says the company will be making a donation in support of the Colorectal Cancer Alliance.

When fans saw Craig’s sentimental gesture, they immediately shared their heartfelt words in the comments.

“Love what you do to advocate for early detection, and to honor your brother’s memory ❤️,” one person wrote. “Thanks for your unwavering leadership in the fight against colorectal cancer Craig. You are making a difference!!” another agreed. “What a great cause! Ordering now!” a different follower added.